What I Did
Design Research
Wireframing, Visual Design and Prototyping
Platform
Mobile
Year
2025
Industry
Banking
SaaS
B2B
Agency Banking
Banking
SaaS
B2B
Agency Banking
Improving The Account Opening Process
Many users found it difficult to onboard or open an account. We observed a high drop-off rate during the account opening process. Based on the data we analyzed, a key reason was that the process was too lengthy and cumbersome, preventing many users from completing it.
What We Did Next?
To understand the root cause of the problem and explore ways to improve the account opening process, we analyzed other fintech apps in Nigeria to learn from their approaches. This provided valuable insights into how we could enhance our own process. We also interviewed a selected group of users, who highlighted the challenges they faced and suggested that the process be shortened to improve their overall experience.
Previous Account Opening
Fintech Analysis
Design Solution
Based on the insights from our research, we aimed to reduce the number of steps required for users to open an account with the bank. Our goal was to make the process simple and seamless, allowing users to open an account easily from the comfort of their homes without any struggle. Since this was a major pain point, we focused on reducing the steps from eight to four while still capturing only the most essential information.
Prototype
Based on the research insights, we aimed to simplify the account opening process by reducing the number of steps required. Our goal was to make it easy for users to open an account from the comfort of their homes without any hassle, addressing a major pain point.
Key Learnings
When the new design was tested, users were impressed with the improved experience. It reduced the onboarding time by 50% and led to a 30% increase in user retention. Through this process, I learned the importance of simplifying user flows, focusing on essential information, and validating design decisions with real user feedback to create more efficient and engaging experiences.
VICTORIA AGBAMORO
FCMB Mobile Account Opening Improvement
Improving the account opening experience
Back
Let’s make it happen
Contact me today!
Let’s make it happen
Contact me today!
VICTORIA AGBAMORO
What I Did
Design Research
Wireframing, Visual Design and Prototyping
Platform
Mobile
Year
2025
Industry
Banking
SaaS
B2B
Agency Banking
Banking
SaaS
B2B
Agency Banking
Improving The Account Opening Process
Many users found it difficult to onboard or open an account. We observed a high drop-off rate during the account opening process. Based on the data we analyzed, a key reason was that the process was too lengthy and cumbersome, preventing many users from completing it.
What We Did Next?
To understand the root cause of the problem and explore ways to improve the account opening process, we analyzed other fintech apps in Nigeria to learn from their approaches. This provided valuable insights into how we could enhance our own process. We also interviewed a selected group of users, who highlighted the challenges they faced and suggested that the process be shortened to improve their overall experience.
Previous Account Opening
Fintech Analysis
Design Solution
Based on the insights from our research, we aimed to reduce the number of steps required for users to open an account with the bank. Our goal was to make the process simple and seamless, allowing users to open an account easily from the comfort of their homes without any struggle. Since this was a major pain point, we focused on reducing the steps from eight to four while still capturing only the most essential information.
Prototype
Based on the research insights, we aimed to simplify the account opening process by reducing the number of steps required. Our goal was to make it easy for users to open an account from the comfort of their homes without any hassle, addressing a major pain point.
Key Learnings
When the new design was tested, users were impressed with the improved experience. It reduced the onboarding time by 50% and led to a 30% increase in user retention. Through this process, I learned the importance of simplifying user flows, focusing on essential information, and validating design decisions with real user feedback to create more efficient and engaging experiences.
VICTORIA AGBAMORO
FCMB Mobile Account Opening Improvement
Improving the account opening experience
Back
Let’s make it happen
Contact me today!
Let’s make it happen
Contact me today!
VICTORIA AGBAMORO
What I Did
Design Research
Wireframing, Visual Design and Prototyping
Platform
Mobile
Year
2025
Industry
Banking
SaaS
B2B
Agency Banking
Banking
SaaS
B2B
Agency Banking
Improving The Account Opening Process
Many users found it difficult to onboard or open an account. We observed a high drop-off rate during the account opening process. Based on the data we analyzed, a key reason was that the process was too lengthy and cumbersome, preventing many users from completing it.
What We Did Next?
To understand the root cause of the problem and explore ways to improve the account opening process, we analyzed other fintech apps in Nigeria to learn from their approaches. This provided valuable insights into how we could enhance our own process. We also interviewed a selected group of users, who highlighted the challenges they faced and suggested that the process be shortened to improve their overall experience.
Previous Account Opening
Fintech Analysis
Design Solution
Based on the insights from our research, we aimed to reduce the number of steps required for users to open an account with the bank. Our goal was to make the process simple and seamless, allowing users to open an account easily from the comfort of their homes without any struggle. Since this was a major pain point, we focused on reducing the steps from eight to four while still capturing only the most essential information.
Prototype
Based on the research insights, we aimed to simplify the account opening process by reducing the number of steps required. Our goal was to make it easy for users to open an account from the comfort of their homes without any hassle, addressing a major pain point.
Key Learnings
When the new design was tested, users were impressed with the improved experience. It reduced the onboarding time by 50% and led to a 30% increase in user retention. Through this process, I learned the importance of simplifying user flows, focusing on essential information, and validating design decisions with real user feedback to create more efficient and engaging experiences.
VICTORIA AGBAMORO
FCMB Mobile Account Opening Improvement
Improving the account opening experience
Back
Let’s make it happen
Contact me today!
Let’s make it happen
Contact me today!
VICTORIA AGBAMORO